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What We’re Up to at Infusioncon 2013

Friday - March 22nd, 2013

Written by: Tristan Pelligrino

What We’re Up to at Infusioncon 2013

Infusioncon 2013 is one of the premier small business marketing events of the year. With a gathering of over 2,000 entrepreneurs, this event provides a range of opportunities for business owners to network, learn and share ideas.

This year, Infusioncon promises to deliver an even richer experience than last year’s event. But, rather than just sitting in the audience and taking notes, I’m hoping to get some real insights and stories from entrepreneurs around the world.

Next week, @522Digital is collaborating with Small Business Trends, an award-winning online publication, to gather “man on the street” interviews and conversations with business owners. I’ll be heading out to Phoenix with @RobRuscher to get some unique perspectives on the challenges faced by small business owners. I’m excited to learn how owners are growing their businesses.

The finished videos will be featured on www.smallbiztrends.com during and shortly after Infusioncon. Ultimately, we’re hoping to get a pulse on the trends in marketing automation, email marketing and social media…just to name a few.

If you’re interested in a short interview or can even sit down with us for 20-30 minutes, we’d love to hear your story. Here’s a breakdown of the types of things we’d like to cover next week:

Informal, “Man on the Street Interviews”

One of the ways we intend to capture breaking updates at Infusioncon is through short sound bites. Here are a few of the questions we’d like to cover:

  • Tell us why you decided to attend Infusioncon
  • Describe the biggest changes in online marketing
  • Describe the “hottest” topic being discussed at Infusioncon
  • Mention how your business uses social media to connect with audiences
  • Discuss marketing trends within your particular industry

Small Business Spotlight

For more in-depth conversations, we plan to setup in the media lounge at Infusioncon. In these cases, we’d like to hear more about the journey of small business owners. Some of the key topics we’ll cover include:

  • Describe how your company was founded
  • Describe the products & services you offer to customers
  • Talk about the biggest challenge you’ve faced since starting your business
  • Discuss the biggest marketing trends within your industry
  • And a few more….but, I’ll keep those to myself for now!

Reach out to me on Twitter (@tpelligrino) or catch up at the event. I can’t wait to hear your story.

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