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8 Tips for Increasing Conversion Rates on Checkout Pages

Tuesday - January 14th, 2014

Written by: Tristan Pelligrino

8 Tips for Increasing Conversion Rates on Checkout Pages

Shopping cart abandonment is a serious problem for the many businesses that sell online. Many users abandon their shopping carts at the checkout stage for a variety of reasons. This means that optimizing your checkout pages is key to maximizing conversion rates and decreasing shopping cart abandonment. With the following eight tips, you can ensure increased conversion rates on your checkout page. (more…)

The Evolution of Gesture and Its Future in Web Design

Monday - June 24th, 2013

Written by: Tristan Pelligrino

The Evolution of Gesture and Its Future in Web Design

Users of the iPhone and Android devices have unknowingly gotten used to using gestures over buttons. Simple actions such as the pinch-zoom and claw-swipe are common actions for smartphone users that are redefining the way the web is designed. Even desktops and laptops are taking advantage of gestures that are usually reserved for smartphones and other mobile devices! For instance, the magic mouse by Apple includes swiping gestures that allow both desktop and laptop users to browse through pages just like the iPhone. (more…)

How to Draw Inspiration from Competitors

Saturday - June 1st, 2013

Written by: Tristan Pelligrino

How to Draw Inspiration from Competitors

The old adage, that “good artists borrow, but great artists steal,” is becoming truer in the world of web design. Whether it’s Apple, Google, or Microsoft, more and more companies are stealing ideas directly from their competitors. If you’re stuck with your web design ideas and are struggling to envision what your brand’s online presence will look like, then why not gain inspiration directly from your competitors? However, knowing how to draw inspiration from your competitors is as much an art as it is a business tactic. (more…)