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5 Ways You Might Be Hurting Your SEO Strategy

Wednesday - January 29th, 2014

Written by: Tristan Pelligrino

5 Ways You Might Be Hurting Your SEO Strategy

Online marketing is all about improving SEO through a wide range of strategies, from blogging and actively using social media to using keywords and building backlinks to your website. Unfortunately, there are also a number of ways that businesses hurt their own SEO strategies. Many businesses engage in black hat SEO tactics, or methods that lead to penalties from Google, while other businesses simply do not make use of all that SEO has to offer. Read on to learn about the five ways that you may be hurting your SEO strategy. (more…)

Building Brand Trust Online

Tuesday - January 7th, 2014

Written by: Tristan Pelligrino

Building Brand Trust Online

One of the most important parts of your online marketing strategy is building brand trust on the web. Brand trust is important because when consumers trust your brand, they become loyal, repeat customers. Furthermore, brand trust adds to the overall reputation of your brand and ensures that you will gain customer referrals and recommendations. By building brand trust online, your business can grow and draw a larger customer base. Use the following steps to build brand trust online. (more…)

7 Signs It’s Time to Update Your Marketing Strategy

Tuesday - December 3rd, 2013

Written by: admin

7 Signs It’s Time to Update Your Marketing Strategy

If you’re investing in digital marketing and aren’t seeing the results you want, it could be a sign that you need to update your strategy. In some instances, it just takes time for strategies like SEO to take effect, but other times your strategy might be too small for your brand. (more…)