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15 Best Apps For a Small Business Marketer

Wednesday - January 2nd, 2013

Written by: Tristan Pelligrino

15 Best Apps For a Small Business Marketer

For small business marketing professionals, one of the best ways to gain an edge is through the use of apps. Apps can be used for everything from boosting efficiency to enhancing a social media presence. We’ve identified 15 of our favorite apps across all platforms. If you’re in marketing, there’s virtually no reason to not have these apps. (more…)

Developing a Digital Marketing Plan for 2013

Wednesday - December 19th, 2012

Written by: Tristan Pelligrino

Developing a Digital Marketing Plan for 2013

Typically, companies develop a marketing plan on an annual basis. Just before a new year starts, many companies hold year-end meetings to discuss past performance and strategies for the upcoming year. As we move closer to 2013, most companies are developing digital marketing plans for the new year.

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Elements of a Small Business Content Strategy

Friday - December 7th, 2012

Written by: Tristan Pelligrino

Elements of a Small Business Content Strategy

Marketing is undoubtedly a key component to ensuring long-term success with a small business. These days, a small business’ website is more important than ever to obtaining new customers and nurturing the relationships with existing customers. Keeping this in mind, companies need to focus on developing compelling content to gain consumer interest in their products and services.

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