5 Things You Need to Know About HTML5

Monday - September 9th, 2013

Written by: Tristan Pelligrino

5 Things You Need to Know About HTML5

The internet evolves fast – blazingly fast. If you’re not keeping careful track, it can be easy to get left in the dust. With the coming changes that HTML5 provides, it may seem overwhelming, but it’s important to understand the potential that newer sets of technologies provide. While HTML5 and its nuances may seem elusive, it needn’t be so confusing.

One of the trickiest things to realize is that HTML5 is not inherently this major thing. In other words, when you think of a new generation of smartphone or laptop, it’s vastly different from the predecessors before it, right? There are huge improvements in both features and design. HTML5, however, provides updates to a wide collection of individual features. Instead of redefining the HTML code altogether, it’s instead made it easier to support individual elements like video, geolocation, or even canvas.

While there are new features to the code that web designers should be familiar with, business owners should be familiar with the more obvious benefits that manifest on their site. These include:

  1. It’s simple to get started. Because HTML5 is more like changing your doctype instead of creating a new website, you don’t have to face any down time when you upgrade to HTML5 throughout your site. This can be easily implemented onto every page. It may take some time, but it’s not going to force your business to go offline or stop online business as your site is being reinvented. This is great for your business as well as your customers!
  2. Video and audio support. While video marketing is a growing trend, more and more websites are also integrating video and audio elements into their websites. The problem with Flash and third party media players is that aside from huge, complicated tags, the player might malfunction. There are a lot of parameters to define, complicating areas of your site that have “flashier” features. HTML5 simplifies this behind the scenes so that your visitors have a great experience.
  3. Incredible engagement. Whether it’s on social media or on your website, engagement is the keyword when it comes to captivating your visitors and turning each one into a potential lead. Engaged customers turn into paying customers. With HTML5, you can make the user experience more interactive and engage on a variety of platforms. Whether it’s through better browser history management, drag and drop, or a larger offline storage database, the benefits are countless.
  4. HTML5 is here to stay. If one thing is clear in the technology world, it’s that HTML5 is becoming the new standard in web design. It’s expected to not only direct the future of HMTL, but also direct the progress and pace at which this industry grows. The sooner that your business takes advantage of this incredible opportunity, the sooner you can ensure that you’re utilizing the best that the internet has to offer.
  5. Cross-browser support. Have you ever arrived on a website only to get that annoying message that states the browser you’re using doesn’t support the site? Or that the browser isn’t the optimal instrument with which to view the site? These types of problems can be some of the most annoying for any consumer. With HTML5, you can rest assured that your site is compatible with any browser, ensuring an incredible user experience no matter what the platform.

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